The Business Side of Disability – PART 2

As part of our continued celebration of October being National Disability Employment Awareness Month (NDEAM), this is PART 2 of our blog series showcasing the untapped workforce of job seekers with disabilities. In PART 1, we explored the overall value workers with disabilities can bring to your organization, but here we will be exploring how you can attract those employees to apply for open positions at your company.

How to Make Talent Recruitment Accessible

First things first, if someone doesn’t see your job posting, they won’t be able to apply for the position. Posting jobs on the internet may not be enough, as only one in four American adults with a disability report having access to high-speed internet. Try some print or radio postings. If you do post online, be sure to include large graphics and audio descriptions. Another sure-fire way to find a candidate, would be to reach out to community-based organizations like Easterseals or state agencies like the Division of Vocational Rehabilitation Services, as they provide direct employment assistance to job seekers with disabilities. These groups can share your job posting directly with those they represent.

Volunteering or Recruiting?

There are few people who can claim the first job they started in is still the same job they are working today. We try out new jobs, see how they fit, and then move on when it doesn’t work out. That’s why Easterseals provides a Career Exploration Program for people with disabilities. It allows an individual to try out a job and gain first-hand experience about what working in this position is like. This only happens when a business allows Easterseals and their program participants on the job site to try it out. While the individual is there, a hiring manager can evaluate the potential employee to see if they can complete the job tasks as assigned. If it’s a “good fit” for both the business and the individual sampling the job, the business can choose to hire the participant. All of a sudden, a volunteer opportunity has turned into a recruitment opportunity. So a partnership with programs such as these could be a fantastic way to “try before you buy” when it comes to hiring employees with disabilities.

Market to Your Audience

Our final piece of advice surrounds your company’s marketing materials and overall brand presence. It has become standard practice for marketers to include diverse representation in their photo and video content. This most often manifests in showcasing individuals of various races, religions, and genders. What is often missing is representation of people with disabilities. If you feature photos and videos of your staff including people with disabilities, it sends a signal to job seekers that you may be an inclusive work environment. Perhaps show someone using sign language to communicate or show someone handing out a business card with raised braille lettering. These are subtle, yet effective indicators you are ready to speak with a job candidate with a disability.

There’s a labor shortage out there and there are high costs associated with recruitment and retention. To minimize these costs and start hiring from an untapped workforce, we encourage you to try out some of our aforementioned recruitment strategies. In PART 3 of this blog series, we will be focusing on how to make the workplace more accessible for people with disabilities.  

In the meantime, you can check out fascinating statistics and learn more at 

The Business Side of Disability – PART I

Employment and Disability

October is National Disability Employment Awareness Month and in the spirit of the occasion, we decided to do something a little different with our blog…

Many times, we have written about employment and disability from the perspective of the job seeker. For this article we will be taking a different approach. Easterseals job coaches often go above and beyond providing individual job supports to our program participants. They visit businesses to speak with owners/managers to discuss how hiring an employee with a disability can help meet their staffing needs. Often hiring managers are unaware of the benefits of hiring people with disabilities, let alone that so many people are actively seeking work. That’s why we’re going to discuss why looking to the untapped workforce of people with disabilities to fill your next open position, makes good business sense.

Workers With Disabilities by the Numbers

Purely decorative graph

Unemployment has dropped to record levels, which has made it difficult for employers to find the right people for the open positions they desperately hope to fill. A perfect opportunity to look toward the 7.7% of New Jersey working-age (21-64) persons who identify as has having a disability. That’s approximately 700,000 people. 10.7% of those individuals were unemployed and actively seeking work. That’s 70,000+ individuals in New Jersey only who are looking to work for New Jersey businesses. Still, there is hesitancy for hiring managers to employee people with disabilities, evidenced by the 35.8% point employment gap between people with disabilities and those without.

There may be many reasons for this disparity, but the number one issue our job coaches have encountered is the stigma that still surrounds workers with disabilities. This stigma often stems from some commonly held misconceptions on the topic. So let’s address take a look at these issues here and now and learn more about why you should start hiring people with disabilities.

The More You Know

  1. Employees with disabilities are reliable, dedicated, and consistently are recorded as having impressive job performance, attendance records, and retention rates.
  2. It’s actually cost-effective to hire people with disabilities because benefits and insurance are sometimes covered by government programs, reducing your company’s overhead. You can also receive a tax credits for working with people with disabilities, helping to off-set any accommodation costs for providing accommodations for an employee.
  3. Employees with disabilities often qualify for training and support programs like those Easterseals provides. This means often the individual you are hiring is either already trained in their job task, or the training you would normally pay for, instead is provided by Easterseals rather than coming out of your budget.
  4. There is plenty of accessible technology available today which allows integration into the workplace possible. Everything from screen readers to accessible phone applications allow for many employees with disabilities to accomplish job tasks you may not have initially thought was possible for them.

These points may have dispelled some of the reservations you may have about hiring a person with a disability, but if you still have questions, let us know! Our workforce development team is always open to meeting with business leaders to discuss how we can work together to help solve your staffing issues.

Also, keep an eye out for our upcoming National Disability Employment Awareness Month highlights, coming this October.

Success Story – Andrew Earns His STAR!

Recently, Easterseals day program participant, Andrew, was honored at the annual NJACP 20th Annual Stars! Award Presentation. He was treated to dinner and dancing with his peers at The Stone Terrace in Hamilton, NJ. Most important though, his commitment to achieving his goals was recognized and celebrated. Take a look at what his day program manager had to say him:
“Andrew, has attended an Easterseals New Jersey’s day program for over 8 years. He was born with an intellectual disability and faces challenges relating with his peers in social situations. However, these challenges have not kept him from developing meaningful friendships with his fellow program participants. And Andrew’s successes don’t stop there.

Disability Success Story

He successfully completed the 12-week Be Well! & Thrive and Exercise Program through Easterseals, the first accredited health and wellness program for persons with disabilities. Andrew also continues to participate in the exercise component Moving Matters., which makes sure he’s staying physically fit.

Deeply committed to his faith, Andrew enjoys listening to Christian music and videos and attends 3 different churches every Sunday. At home, he is an active participant in Special Olympics, consistently winning awards in their Swimming program every year. But that’s not his only interest, participating in Rally Cap Sports every week where he plays basketball, baseball, yoga, and “dancercise” classes. He also explores his artistic side by taking piano and drum lessons every week. In addition, he attends art classes at Monmouth Museum at Brookdale College.

Disability Success Story

If that wasn’t enough, Andrew is also active in volunteering within his community. He has volunteered with Interfaith Neighbors Meals on Wheels program through Keyport Senior Center 3 days a week. Andrew tells us that he feels his biggest accomplishment, “…is that I am a contributing member of my community.” He’s thankful for the Easterseals day program and all the support staff provides as he pursues and achieves his goal. We are incredibly proud of him and his accomplishments.”

To become a part of Easterseals Day Habilitation Program, contact us on our referral line: 855.215.4541

To read more about Day Rehabilitation, check out this blog article.

The Americans with Disabilities Act: 29 Years of Progress (UPDATED 2019)

Americans With Disabilities Act ADA

Access is a RIGHT

If you were a person with a disability living in the U.S. before the 1990’s, you know our society was NOT built with you in mind. This was best reflected in very architecture of our streets and buildings, which were structured in such a way that, unless you were walking, were impossible to navigate. Ramp access was a luxury, braille was barely used, closed captioning was not a requirement, and something as simple as using a public restroom was often a daunting (and dangerous) task. Today, it’s evident that the times have changed for the better. Though things are far from perfect, it’s undeniable that our country is more accessible than it ever was in the past. Many of these changes can be directly attributed to the establishment of a key law known as the Americans with Disabilities Act (ADA).

The ADA was signed into law by President H.W. Bush on July 26th, 1990. And as the anniversary approaches, we would like to explore why this was such an important moment in our nation’s history and how this historic piece of legislation changed the way our country treats disability.

President Bush signing ADA into law
President Bush signing the ADA into law

What’s Actually in the Americans With Disabilities Act?

This law is designed to prohibit discrimination against individuals with disabilities in all areas of public life. These areas are defined in the titles set forth in the act and are listed as follows:

Title I (Employment)

One of the rights of American citizens is the right to work. This title states that companies of a certain size must make reasonable accommodations to allow any qualified applicant with a disability to perform their essential job functions. This ensures all people have equal access to the same job opportunities.

ADA For some kids, school segregation didn't end in the sixties

Title II (State and Local Government)
Government agencies should serve and be accessible to all Americans. Without access to these public institutions, people with disabilities would not be properly represented in this nation. That’s why this title states that all public transit and government officials should be fully accessible, whether that be through physical access or by providing communication assistance (for people with hearing, vision, and speech disabilities).

Title III (Public Accommodations)

If a private institution claims to be open to the public and is not accessible to people with disabilities, they will find themselves in violation of this statute. This includes places of business such as schools, gyms, retail stores, and doctor’s offices to name a few. It’s thanks to
this title that we see ramp access to restaurants, braille under our elevator numbers, and closed captioning at our movie theaters.

Title IV (Telecommunications)

In our information age of telephones, computers, and the internet, communication has never been a more important part of daily life. This title requires that phone companies and internet providers offer alternate means for usage for people with visual, hearing, and speech-related disabilities.

Title V (Miscellaneous Provisions)

Though the above statutes cover most of our country’s accessibility issues, they can’t be expected to address everything. That’s why this title serves as the final umbrella that covers anything from regulated attorney fees to state’s immunity laws.

Looking Beyond the Law

Easterseals ADA archived photo
Easterseals helping advocate for the ADA law

We hope that after reading this post, you not only have a better understanding of the ADA’s historical significance but also recognize how important it is to our country’s future. Though this law and others have led us to become more accessible as a nation, we must continue to identify what work remains to be done. The United States is at its strongest when all its citizens are contributing to its continued success. One in four Americans has some type of disability, whether that be mental, sensory, developmental, physical, or intellectual as a person with a disability. This underscores the importance of the ADA as it protects the rights of approximately 25% of the US population. To limit such a considerable portion of our citizens from participating in public life would not only be a blot on the face of our democracy but would also weaken us both culturally and industrially.

We must remember, however, that at the end of the day, a law is only words on a page. Words don’t take anyone to work, they don’t help feed you, and they don’t put a roof over your head. That’s why Easterseals New Jersey is proud to support people with disabilities and their families as they live, learn, work, play, and act in their communities. It’s this continued legacy of service that picks up where the law leaves off, doing our part to make sure Americans of all abilities are able to live full and productive lives.

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Finding a Happy Ending for Mental Illness – Case Management

Mental Illness

Mental Illness – Perspective Through Story

Take some time to imagine this story about mental illness. A person opens their eyes to the first sign of sunlight, there is a sense of quiet, a hint of calm. Then, suddenly, a voice that does not belong to them interrupts their morning haze, shouting that this person is “worthless and should go back to bed.” And so the person does, missing the chance to fulfill their daily plans.

Read moreFinding a Happy Ending for Mental Illness – Case Management

Growing Up CODA – A Child of Deaf Adults

CODA - A Child of Deaf Adults


“CODA” stands for Child of Deaf Adults, which means that you are a hearing child with deaf parents. There are not a lot of people in this world that knows what a CODA is, unfortunately. When you elaborate on what it means, all of a sudden, they become so interested in your life as if you were some celebrity rock star, asking you so many questions that just does not make sense. “I didn’t know deaf people can have children…” “Can deaf people drive?” These questions did not make me feel like a rock star. They made me feel more alone in this world than anything else. I felt like no one truly understood what it was like to be me, a CODA.

Read moreGrowing Up CODA – A Child of Deaf Adults

Empowering People With Disabilities Through Empathy

According to the Centers for Disease Control and Prevention, approximately one in four Americans currently live with a disability. This means it is likely that you, someone you know, or someone you will meet has a disability or will develop one later in life. Yet the public is still either uninformed or misinformed about the modern-day obstacles facing persons with disabilities.

With the passage of the Americans with Disabilities Act and other key pieces of legislation, many barriers to access have been removed from public life. However, we must now move to address the social stigma surrounding this community. This problem cannot be solved by simply building a ramp or installing braille. We must instead work together to change hearts and minds in order to build a more inclusive society for all.

This stigma has had real-world consequences for this population. According to a 2016 survey by Total Jobs, one in four persons who are deaf reported they left their job due to discrimination at their places of employment. In addition, the U.S. Department of Labor tells us that of those who were 16 or older, 19% of persons with disabilities were employed compared to 66% of those without a disability. These are not problems of “access,” they are problems of “perception” and perception can only be changed by increasing our capacity for understanding and empathy.

That’s why, to mark our 100th anniversary this spring, Easterseals New Jersey will be holding several pop-up events throughout the state we are calling “Exercises in Empathy.” At these events, people will be walked through short experience-based activities to learn more about disability. Activities include a limited mobility art station, a lip-reading exercise, a schizophrenia and depression experience, as well as a vision-loss/Usher syndrome activity.

Sharing in these experiences allows us to become more aware of not just the challenges having a disability can present, but how people overcome those challenges. This can be a powerful tool in removing the stigma surrounding disability. This shift in thinking is critical as we work together to build a more inclusive New Jersey.

We encourage you to experience our pop-up events. Visit for more information and to learn how you can help create a future where everyone is 100% included and 100% empowered.

Brian Fitzgerald
President/Chief Executive Officer
Easterseals New Jersey

Disability Emojis Bring Us Emojoy!

Disability Emojis

Inclusive Disability Emojis? Yes, please

Inclusive disability emojis are on their way! Everything from prosthetics to service dogs will be represented in these fun new icons. In recent history, emoji’s were released that allowed for representation of multiple skin tones, but there are still limited options available for persons with disabilities. This oversight will be corrected with an impressive variety of new images. The community of persons with disabilities is vast so it would be expected that this first wave of emojis would be limited in what populations they would represent. We have to say that this release exceeded these expectations and is deserving of praise and attention.

Disability Emojis
Some emojis being released are not disability related, but were included in this sample.

We are unsure when this will be released, but as soon as we find out, we’ll update this article. Wheelchair users, blind-low vision, deaf and hearing loss, and prosthetic users will find these icons incredibly useful as soon as the update is implemented. Mobile technology has been a boon to the community of people with disabilities, allowing for increased community connection and even being used as accessible technology (Be My Eyes, Text To Speech, etc.). Having the technology itself also feature communication tools that are representative of those using them, only makes sense and is a welcome change.

Disability Emojis

Representation Matters

We’ve spoken before about the importance of representation for persons with disabilities and special needs in our media and these emojis are no different. Emojis are a staple of digital communication whether they are being used when texting or engaging on social media. Now imagine circling through the selection of emojis and seeing robots, aliens, and even the infamous “poop emoji,” yet you can’t find an emoji that represents you as a human being. What kind of message is that sending to the user? Not a very positive one. So these new icons will be a welcome addition to the roster.

Do you have any suggestions on how electronic communications could be made more accessible? Let us know in the comments below. And as always, if you’re seeking services, visit our main website.

Upsides and Bird Boxes – The Disability in Film Conversation Continues…

Disability in Film

Disability in film isn’t a new topic, but recent films have taken on the subject matter both in positive and not-so-positive ways. We’ve had Bird Box, The Upside, Don’t Worry, He Won’t Get Far on Foot, and others. Television has also joined in with such shows as Speechless, Atypical, and The Good Doctor. We’re happy to see these projects come out and hope more will follow to help further expose people to the world of disability. Still, not all exposure is good exposure and we want to make sure we point out what’s working and what isn’t so we can all learn from these issues moving forward. For the purposes of this article, we’d like to focus on the two most recent films to be released, The Upside and Bird Box, to help us explore this topic of representation of persons with disabilities and special needs in our media.

Read moreUpsides and Bird Boxes – The Disability in Film Conversation Continues…

100 Years of Changing the Way the World Views and Defines Disabilities

Easterseals is 100 Years Young

In 1919, Edgar Allen founded a service organization that eventually became known as the National Society for Crippled Children which eventually became Easterseals. He discovered that people with disabilities were hidden from the public eye due to a lack of support in their communities. He wanted to change all that.

Read more100 Years of Changing the Way the World Views and Defines Disabilities